Meta Ads Specialist Needed for Growing DTC Sports Brand (DFW Local Preferred)
ProSnap7 is a direct-to-consumer quarterback training brand that has grown entirely through organic word-of-mouth, zero paid ads, and we're now ready to launch a real, targeted paid advertising strategy across Meta (Facebook and Instagram).
We're looking for someone experienced in running well-targeted, high-converting Meta ad campaigns who can properly connect and manage our Facebook and Instagram accounts together, build out Custom Audiences and Lookalike Audiences, and run video-based ad campaigns that actually convert.
We already have what you need to get started: an existing customer list, product data, and creative assets ready to go. What we need is someone who knows how to take that and turn it into a real, profitable ad account.
What you'll do:
- Set up and properly link our Meta Business Suite, Facebook Page, and Instagram account
- Build Custom Audiences from our existing customer list and create Lookalike Audiences from them
- Launch, manage, and optimize video ad campaigns targeting parents, coaches, and youth football players
- Monitor performance and adjust targeting, budget, and creative based on real data
- Report back regularly on what's working and what needs to change
What we're looking for:
- Proven experience running Meta (Facebook/Instagram) ad campaigns with real results to show
- Strong understanding of audience targeting, Custom Audiences, and Lookalike Audiences
- Experience with DTC or e-commerce brands preferred
- Must be based in the DFW area
- Clear communicator, comfortable reporting on performance regularly
If you know how to turn a warm customer list and a strong product into a real ad engine, we'd love to hear from you.