Who We AreJoin a team that puts its People First! Since 1889, First American (NYSE: FAF) has held an unwavering belief in its people. They are passionate about what they do, and we are equally passionate about fostering an environment where all feel welcome, supported, and empowered to be innovative and reach their full potential. Our inclusive, people-first culture has earned our company numerous accolades, including being named to the Fortune 100 Best Companies to Work For list for eleven consecutive years. We have also earned awards as a best place to work for women, diversity and LGBTQ+ employees, and have been included on more than 50 regional best places to work lists. First American will always strive to be a great place to work, for all. For more information, please visit

What We DoProduct Management defines, promotes and communicates the strategic roadmap for current and future products. Work closely with internal and external stakeholders to gather insights, understand current business process, challenges, and opportunities. Identify potential products and emerging markets; conduct market research; generate product requirements; determine specifications; create product roadmap; conduct competitive assessments and product positioning; and craft marketing strategies/campaigns for new product introduction/launch. Act as primary contact and product evangelist to build awareness, understanding, and user acceptance. Works with customers to develop and prioritize high level product requirements and ensure customer satisfaction and goals are met. Work closely with technology, sales and other cross functional teams to determine plans for product implementation, upgrades and deployments. Participate in creating and driving product positioning and customer messaging.

HOW YOU'LL CONTRIBUTE

• Drive the vision and delivery of innovative new products to keep the business relevant and competitive
• Develop, define, maintain and communicate the product strategy and roadmap
• Translate product strategy into detailed requirements
• Determine and conduct market research to identify user need for new products
• Prioritize product opportunities using criteria and requirements defined during research
• Define high level customer requirements for the entire customer experience including product features and functions, target markets, and pricing
• Understands customer needs, pain points, and opportunities and reflecting by developing impactful positioning and customer messaging. Specifies research needed to obtain market information
• Develop metrics to assess the success of products and features and determine necessary enhancements
• Lead and participate in planning meetings and provide advice and guidance on direction of products
• Collaborate with customers, team members, and outside influencers to ensure a solid and well-rounded understanding of products and developing needs
• Execute the product roadmap by providing direction to the product development team for product evolution and priorities, ensuring that the experience gained from external market activities, usage analysis, competitive response, and market research is reflected in future product releases
• Assess market competition by cultivating knowledge of competitor products to identify product gaps, assess and address competitive threats, and gain a competitive edge
• Other duties as assigned

WHAT YOU'LL BRING

Required Education, Experience, Certification/Licensure

• Bachelor's degree or equivalent combination of education and experience
• 7+ years' directly related experience in product or services development
• Demonstrated leadership

KNOWLEDGE, SKILLS, AND ABILITIES (KSAs)

• Strong leadership presence with excellent communication skills and the ability to interact with stakeholders and all levels of management
• Experience in product development, requirements and risk analysis, pricing, planning, competitive analysis, and financial planning and strategy
• Knowledge of consumer marketing analytics
• Strong interpersonal skills with keen ability to explain complex concepts across the organization and to large audiences
• Sound decision making, creativity, and problem-solving skills
• Ability to build relationships and ensure cooperation across First American product companies
• High level of business acumen, strategic agility, ability to develop others, influence outcomes and change, and negotiate for resources
• Successful track record designing, developing, and executing complex projects
• Collaboratively engages with leaders to create, identify, and implement solutions to further effectiveness of the business

#ST2

Pay Range: $129,300.00 - $172,300.00 Annually

This hiring range is a reasonable estimate of the base pay range for this position at the time of posting. Pay is based on a number of factors which may include job-related knowledge, skills, experience, business requirements and geographic location.

First American will consider for employment all qualified applicants, including those with arrest or conviction records, in a manner consistent with the requirements of applicable state and local laws (e.g., the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act).

First American intends to conduct a review of an applicant's criminal history in connection with a conditional offer. First American reasonably believes that a criminal history may have a direct, adverse and negative relationship with the following material job duties for this position potentially resulting in the withdrawal of the conditional offer of employment: handling of confidential, proprietary or trade secret information belonging to First American or its customers, administrating or facilitating financial transactions, and the ability to meet customer-imposed criminal history requirements.

What We OfferBy choice, we don't simply accept individuality - we embrace it, we support it, and we thrive on it! Our People First culture is inclusive for all employees - not just because it's the right thing to do, but because it's the key to our success. We are proud to foster an authentic and inclusive workplace For All. You are free and encouraged to bring your entire, unique self to work. First American is an equal opportunity employer in every sense of the term.

Based on eligibility, First American offers a comprehensive benefits package including medical, dental, vision, 401k, PTO/paid sick leave and other great benefits like an employee stock purchase plan.