Digital Marketing Virtual Assistant – Real Estate Focus
Job Description:
- Execute custom-designed digital marketing strategies for a top-producing real estate agent
- Schedule and publish recurring posts across Facebook, Instagram, LinkedIn, and X/Twitter
- Format graphics and short-form videos featuring listings, open houses, market updates, and community highlights
- Draft captions aligned with the agent’s values, investment insights, and local market expertise
- Monitor comments, direct messages, and community interactions daily; escalate buyer and seller leads
- Draft, format, and schedule bi-weekly/monthly email newsletters using real estate CRM and email marketing software
- Incorporate market reports, home valuation tools, featured listings, and home-maintenance advice into broadcasts
- Organize and segment contact lists
- Create social media posts, story templates, open house flyers, and market update graphics using Canva templates
- Promote digital client resources such as valuation pages, mortgage calculators, and buyer/seller guides
- Organize listing photos, property walkthrough clips, and client testimonials in shared cloud drives
- Participate in regular check-ins with the Lead Marketing Strategist
- Monitor email and social media engagement metrics to support strategy optimization
Requirements:
- 2+ years of experience as a Digital Marketing Virtual Assistant
- Prior experience supporting Residential Real Estate agents or teams strongly preferred
- Proficiency with Canva, including brand kits and templates
- Experience with CapCut or similar short-form video editing tools
- Experience with Meta Business Suite, Instagram, Facebook, LinkedIn, X, and scheduling platforms such as Later, Buffer, or Hootsuite
- Experience with real estate CRMs, MLS-integrated email tools, Mailchimp, or kvCORE
- Proficiency with Google Workspace, including Drive, Docs, and Sheets
- Experience with Trello, Asana, or ClickUp
- Excellent written English skills
- Exceptional attention to grammar, tone, and visual detail
- Self-motivated, highly organized, and proactive about submitting draft content ahead of publishing deadlines
- Must be able to receive payments via Wise; eligibility is limited to locations where Wise supports local bank transfers
Benefits:
- 100% remote
- $50 birthday bonus
- $200 testimonial bonus
- No tracker
- Part-time schedule of 10–20 hours per week